Who needs Black Friday when you can have Black November instead? That’s online retail giant Newegg’s plan for attracting holiday deal hunters.
Instead of offering holiday deals on a single day or weekend, Newegg is slashing prices for the entire month of November, allowing shoppers to avoid the Black Friday crowds and score deals from the comfort of home. Special promotional offers began on November 1st. Newegg will feature deeper discounts with Black Friday, Cyber Monday and Encore Tuesday promotions, but the overall sale will run throughout the month.
Newegg will also offer the Iron Egg Guarantee from 11/23 to 12/24. Products featuring the Iron Egg will have an extended 60 day return window and are eligible for the Price Guarantee, a service which refunds the difference if you find a lower price on your purchase elsewhere during the promotion period.
“At Newegg we strive to deliver the best possible shopping experience,” said Bernard Luthi, senior vice president of marketing, web management and customer service at newegg. “We are committed to doing everything we can to make the 2011 holiday shopping season easy and convenient. We are hoping that our Black November promotion and Iron Egg Guarantee will give our customers the shopping power they need to avoid the crowds, chaos and pandemonium of ‘Mall Madness’ altogether.”
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