Reading through each of your comments on our Black Friday Facebook page, I’ve come to realize this year’s biggest controversy: Store hours.
Believe it or not, this was the same hot-topic of 2012. Last year, shoppers had their worlds turned upside down with the announcement that some stores were moving their store hours from the traditional 5AM to Midnight. This year, many large retailers are rumored to be opening at 8PM on Thanksgiving and that poses the question: Is 8PM the new midnight?
Although many may have already forgotten last year’s outrage due to this year’s mayhem, it was the first time we started seeing these new ‘Thanksgiving night’ hours. The first to announce these new hours in 2012 were Walmart (opening at 10PM, Thursday) and Best Buy (opening at Midnight), with many retailers like Macy’s, Kohl’s and Toys R Us jumping on the bandwagon shortly after.
A really interesting case is Best Buy. Last year, they received a lot of negative comments on our Facebook page for opening at 12AM, and this year they are being applauded for the rumor that they will be sticking to that same 12AM door opening for 2013. Does this mean tradition has already changed over the course of one year?
Many of our Facebook fans fall under 2 categories, those who will embrace this new trend and are glad they could potentially have less competition this year and those who are refusing to shop and opting to spend the evening with their families instead.
So, where do yo u fit in? Sound off in the comments below or on our Facebook page and tell us why you will or won’t be participating in this year’s 8PM shopping trend. Do you think stores will go back to traditional hours next year or is Grey Thursday here to stay?
Why wait for the newspaper? Check out all the leaked Black Friday ads on your iPhone or iPad and be the first to know when new ads arrive when you download Brad’s Black Friday app from iTunes!